POSTS TAGGED: Getting Started

Programmatic Deal Types Explained

The programmatic pie is expected to grow 19% in 2019 to $84B, accounting for 65% of all money spent on digital media, according to Zenith [https://www.zenithmedia.com/65-of-digital-media-to-be-programmatic-in-2019/]. This is a huge opportunity for publishers to monetize inventory, but you might be leaving ...