DV Publisher Insights

Stay connected with industry news, product updates, tips, and best practices.

Ad-Juster New Trafficking App

We merged search and mapping functionality into one app which means the new ad trafficking app stands as an independent app and no longer relies on Data Explorer.

The new Ad-Juster ad trafficking app comes with a brand new interface design! We merged search and mapping functionality into one app which means the new trafficking app stands as an independent app and no longer relies on Data Explorer. A grid view with customizable column filters makes it easier to navigate to desired creatives.

The new trafficking app also makes managing map pairs easier than ever with the help of delivery graphs and correlation scores. The delivery graph shows local and third party deliveries of a map pair and by comparing the shape of two lines, a user can easily tell whether or not it's correctly mapped. If the graph doesn't suffice, the new trafficking app also introduces correlation score which calculates how well the local and third party deliveries match. The higher the score, the higher the chance that the mapping is correct.

In case bulk map pair management is needed, the new trafficking app comes with batch mapping functionality that allows a user to map multiple local creatives at the same time. In addition, we added billable/tracking state management to mapping stage so it can be set right when a map pair is created. To see other apps please go to custom dashboard apps section.

If you have any questions on this please reach out to your account manager or email us at sales@ad-juster.com.