San-Diego (September 20, 2017) Ad-Juster, the leading provider of unified data reporting and analytics for digital advertising, today announced it has appointed Dennis Clerke as Chief Executive Officer. Mr. Clerke assumes management of the company’s day-to-day operations, where he will focus on accelerating growth and maintaining its leadership in the emerging digital measurement and analytics market. The appointment comes seven months after the company was acquired by Innotech Capitals, the international private equity/venture capital fund and investment arm of Innotech Group, which also operates as an incubator in China and the U.S.
Mr. Clerke most recently was president of NetSeer which was acquired by Inuvo in February 2017. Before NetSeer, he led the rapid growth of two SaaS-based venture-backed companies as CEO, both of which had successful exits.
“Dennis Clerke’s addition to the team is part of the long-term, accelerated growth strategy with Innotech. With his wealth of experience, we are excited to have him leading Ad-Juster. Dennis' proven leadership skills and track record combined with Ad-Juster’s best-in-class offerings make for an exciting new chapter at the company as we continue to focus on product diversification into different segments of the ad-tech ecosystem," says Oliver Chen, founding partner of Innotech Capitals.
“The possibilities for extending Ad-Juster’s leadership and success in the market are limitless,” says Mr. Clerke. “I’m eager to work with the management team, employees, and customers for significant adoption and expansion of the company and its solutions ahead.”
Ad-Juster provides digital measurement solutions spanning display, mobile, video, search engine, social media, and rich media advertising. Its mission is to simplify the complexities of digital advertising. Ad-Juster’s platform provides actionable insights that allow media and technology companies to generate more revenue. The company has over 150 brand-name publishers, agencies, brands, ad tech platforms, and ad networks using the product line for real-time insights, including over half of the comScore top 50 publishers by impression volume.
