Keeping your finger on the pulse of your programmatic strategy is not a simple task. There are thousands of ways to visualize and organize this data, which can lead to confusion at all levels of your business. Different team members often need different levels of detail, and data visualization can easily tell the wrong story based on differing time horizons and metrics.
Publishers need to be able to cut through the noise with dashboards that empower them to make the right decisions quickly. When built correctly, these automated dashboards can vastly improve your organization’s programmatic ad revenue.
Optimize your dashboards today by downloading our latest ebook written by industry experts. With this playbook, you’ll be able to:
- View real-world examples of dashboards used by the world’s top publishers
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- Understand the reasoning behind using differing chart types, metrics, and dimensions
