DV Publisher Insights

Stay connected with industry news, product updates, tips, and best practices.

New Smart Connection™ Added: Sortable

Get more from your Sortable data with a ProgrammaticIQ Smart Connection™. Sortable is a unique, broad spectrum platform that provides publishers unified access to their demand partners, tools, and data. Sortable offers many benefits for publishers to take advantage of, including a header bidding container, on-page decisioning that can detect fraudulent traffic and track viewability, a server-side container that connects business owners to their demand sources, and in-depth analytics and responsive customer service. Pairing your Sortable data with ProgrammaticIQ brings the power of world-class data visualization to your fingertips and allows you to manipulate that data to best suit your purposes to fully optimize campaign revenue.
About Smart Connections™

Smart Connections™ are the intelligent way to connect to any data source. Built with over a decade of media-data experience, these new connections automatically map fields across vendors and work around data limits to quickly aggregate all of your data sets. No more digging through API documentation or hunting for login info for all demand partners. Smart Connections™ provide connection status reports and normalize fields like Advertiser, Country, and Buyer, saving you countless hours of data prep. Rapid setup makes connections live with just a few clicks—report and visualize your data as soon as the connection is established.

Interested in seeing just how Smart Connections™ connect, ingest, and aggregate all of your data? Request a personalized demo here ›

Learn more about Smart Connections™ here ›