DV Publisher Team at AdMonsters San Diego

30 November 2021 | From the Team

Before the holiday season, our team met up with some of the country’s top publishers in sunny San Diego, California earlier this month. We were proud to host the opening reception and personally welcome the rest of the industry to the city that many of the DV Publisher Team ...

Preparing Publisher Measurement for the CTV Boom at AdMonsters Ops

18 October 2021 | From the Team, News

New York hosted the highest quality gathering of ad operations and revenue specialists earlier this month at AdMonsters Ops 2021. The DV Publisher Team was proud to play a role in helping digital strategists and media leaders come together to think forward and work smarter. ...

Bridging the data divide at DMEXCO 2021

24 September 2021 | From the Team, News

DoubleVerify was delighted to join Europe and the rest of the world virtually at DMEXCO last month. The team appreciated the opportunity to speak to publishers and marketers in attendance about what’s trending in the digital advertising industry. Mark Bausinger, Director of Publisher Business ...

Turning Defense to Offense at AdMonsters Publisher Forum in Vail

31 August 2021 | From the Team

The DV Publisher Team had the pleasure to sponsor last week’s AdMonsters Publisher Forum in Vail, Colorado! While we’ve enjoyed the virtual events over the last 18 months, the team was grateful to have the opportunity to reconnect with publishers in person. During ...

DoubleVerify Introduces Industry’s First Publisher Inventory Compatibility Score

19 August 2021 | Features & Updates, From the Team, News

New score will help publishers gain transparency into the suitability of their inventory for specific advertisers – powering optimization opportunities and yield. NEW YORK, NY – August 19, 2021 – DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced the ...

New! Analyze the Entire Video Delivery Chain in DV Publisher Suite

14 July 2021 | From the Team, Features & Updates

Valuable video inventory is constantly threatened by ad delivery issues related to broken creatives, latency and complex demand chains. With some publishers reporting that up to 30% of video ads fail to deliver, there are substantial revenue opportunities for teams that are able to quickly ...

DoubleVerify Accelerates Global Publisher Push, Taps Mimi Wotring to Lead Publisher Sales & Client Services

02 June 2021 | From the Team, News

Hailing from LiveRamp & Acxiom, Wotring will drive adoption of DV’s technology & services with publishers worldwide NEW YORK--DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced the appointment of Mimi Wotring, SVP, Publisher Sales & Client Services. In ...

Brand Safety vs. Brand Suitability

25 May 2021 | Tips & Resources, From the Team, Getting Started

In 2020, the world saw an unprecedented news cycle. From COVID-19 to the US Presidential Election, both publishers and advertisers faced challenges with how to effectively safeguard a brand’s reputation and benefit from the surge of user activity. While web traffic hit record highs ...

DV Publisher Team Talks State of Brand Suitability at AdMonsters Publisher Forum

12 April 2021 | News, From the Team

In March, DoubleVerify had the opportunity to speak with the revenue and ad ops community on the state of brand suitability and its effects on publishers at AdMonsters Publisher Forum Virtual. Brand suitability is a topic that has become increasingly relevant for brands and publishers, ...

Digiday Publishing Summit: Publisher Issues Are Ad Industry Issues

17 March 2021 | News, From the Team

In February, DoubleVerify joined the publisher community at the Digiday Publishing Summit Worldwide, where DV COO Matt McLaughlin spoke about how we can build a better industry by bridging technology and transparency gaps between buyers and sellers. As publishers move into 2021 and a post-pandemic ...

Video ad breakage: Unearthing real solutions

26 February 2021 | From the Team, Tips & Resources

This is part two of a two-part series on improving video ad delivery as told by Pieter Mees, VP of Video and Publisher Products at DoubleVerify. Find the first part of his investigation here [https://pub.doubleverify.com/blog/video-ad-breakage-part-of-ad-tech-life/]. Conversations with campaign managers, product ...

Video Ad Breakage: Part of Ad Tech Life?

18 December 2020 | From the Team, Product, Tips & Resources

Part one of a two-part series on improving video ad delivery as told by Pieter Mees, SVP of Engineering, Supply at DoubleVerify. Before joining the DV Publisher Team, I founded an online video technology company named Zentrick nearly a decade ago. By the time we ...

Piecing Together Publisher Data Sets at Programmatic I/O Digital

29 October 2020 | News, From the Team

During the month of October, the DV Publisher Team enjoyed an array of industry conversations as part of Programmatic I/O Virtual Edition 2020 [https://www.adexchanger.com/go/programmatic-i-o-2020/]. Centered on the compelling world of programmatic advertising, we were joined by other innovators and ...

DV Publisher Team Talks About Fighting Adtech Gravity at DMEXCO

08 October 2020 | News, From the Team

The DV Publisher Team had the rare pleasure of speaking to an international audience thanks to the team at DMEXCO [https://dmexco.com/], based in Cologne, Germany. Fittingly dubbed DMEXCO @home, publishers, advertisers, technology providers and more gathered to discuss global media industry topics from ...

Empowerment and Optimization at DigiAdvertising Forum

08 July 2020 | News, From the Team

Last week, DV and Ad-Juster were happy to sponsor the virtual DigiAdvertising mini-conference hosted by World Forum Disrupt. With our team working towards an exciting publisher product launch, it was invaluable for us to share our vision and hear so much fantastic feedback. Thank you ...

Media Quality and More Discussed at 2020 Automotive Roundtable

19 May 2020 | News, From the Team

Ad-Juster had the exciting opportunity to sponsor the 2020 Automotive Roundtable this month! Publishers from the automotive industry joined us digitally to discuss topics relevant to both their vertical and the publisher environment at large. Attendees discussed topics such as inventories, yield, programmatic strategies, our ...

How Ad-Juster & DoubleVerify are Supporting Publishers During COVID-19

06 May 2020 | News, Product, From the Team

Ad-Juster and DoubleVerify are keenly aware of the challenges that publishers and media companies are facing right now. The COVID-19 pandemic has presented the industry we call home with a flurry of issues that are affecting both bottom lines and peace of mind. The current ...

Llamas in Santa Monica: AdMonsters' 50th Publisher Forum

16 March 2020 | From the Team

Ad-Juster had the pleasure of sponsoring AdMonsters’ 50th Publisher Forum [https://www.admonsters.com/events/2020-santa-monica-publisher-forum/] in Santa Monica this month! We are grateful to have had this opportunity before events started cancelling through the spring. Ad-Juster Senior Client Development Managers, Iris Portillo and Warren ...

Discovering connection & community at RevOpEx & Leadership Summit in London

15 March 2020 | From the Team

In February, Ad-Juster had the opportunity to sponsor two days of interactive events in London, hosted by our friend Rob Beeler of AdMonsters [https://www.admonsters.com/] and Beeler.Tech [https://www.adopsonline.com/]. These community-focused events are largely focused on cultivating conversations that help ...

Introducing FlowIQ Benchmark: Stay ahead of the competition

27 January 2020 | Product, News, Features & Updates, From the Team

Do you know how you stack up against competing publishers? Imagine having access to direct-sold advertising industry data that shows you exactly where you stand in key areas. In today’s highly competitive digital landscape, industry benchmarks can be a critical tool to help you ...

Trust & Quality Bring Publishers and Advertisers Closer Together

11 December 2019 | News, From the Team

Trust and authenticity are long-standing concerns for advertisers, publishers, and consumers. In media and advertising, trust is essential for fostering positive relationships with brands as well as keeping audiences engaged. This has become even more critical with the proliferation of available content and advertisements across ...

Opportunities with a Data Lens: AdMonsters Publisher Forum Vancouver

26 August 2019 | From the Team

Our team recently got back from the AdMonsters Publisher Forum [https://www.admonsters.com/6-takeaways-admonsters-publisher-forum-vancouver-2019] in Vancouver and are very excited by the industry’s emerging opportunities and publisher’s related revenue strategies. The event welcomed a couple hundred publishing professionals, platform partners, and vendors ...

Defining the Future of Digital Media, AdMonsters Publisher Forum Miami Event Recap

14 March 2019 | News, From the Team

The March AdMonsters Publisher Forum in Miami welcomed digital strategists, operations, and technology leaders at online publishers, content creators, and mobile application developers to “define the future of digital media.” Attendees heard keynotes from Deepna Devkar, VP, Head of Data Science at Dotdash, and Ishaan ...

Sharing Case Studies & Strategies, Programmatic World Forum Event Recap

11 February 2019 | News, From the Team

The Programmatic World Forum, held in San Francisco on Feb 7th, brought those at the forefront of programmatic advertising together, providing an outlet for thought sharing, change, and growth. During the full day of presentations, each speaker shared their insights from case study examples along ...

Ad-Juster Holds ProgrammaticIQ Launch Party in NYC

30 January 2019 | News, From the Team

We launched our game-changing new programmatic data platform, ProgrammaticIQ [https://www.ad-juster.com/programmaticiq?utm_source=blog&utm_medium=blog&utm_campaign=nyc-launch-party] , last week in New York City. It was a programmatic doubleheader that started with a live webcast walkthrough of the platform with ...

DV Publisher Insights